Kärkimedia’s Baari, designed by Citat Ltd, was the runner-up and received the Hopeahuippu (‘Silver peak’) award in the service design category of the Vuoden Huiput 2013 (‘Top of the Year’) marketing communications and graphic design competition organized by Grafia, the Association of Visual Communication Designers in Finland.
Kärkimedia’s Baari is a digital desktop for media designers and account managers. Baari gathers together all relevant information related to design, analyzing, reporting and research in one view.
According to the jury report, “Baari is also an internationally unique B-to-B service entity that significantly facilitates media design, analyzing and monitoring. User needs have been interpreted as a clear digital solution that is easy to use and insightfully exploits the visualization of data. The concept has all what it takes to become an export product.”