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We are Citat

Services

Form and function in
a spiritual union

Strategy

Our strategists immerse themselves in the lives of your brand’s potential users, uncovering their motivations and needs. Armed with these game-changing insights, they shape strategies with the power to radically shift behavior.

  • Brand and identity planning
  • Stakeholder interviews
  • Innovation workshops
  • Communications planning
  • User research
  • Focus groups and surveys
  • Customer journey development
  • Competitive audit
  • Content strategy
  • Persona research and development
  • Ethnography
  • Product strategy
  • Strategic consulting
  • Change management
  • Channel planning
  • Social media strategy
  • CRM strategy
  • Mobile strategy
  • Social media strategy
  • Social listening
  • Trendspotting
  • Website analytics
  • Application analytics
  • Social analytics
  • Campaign analytics
  • Dashboard development and reporting

Design & User Experience

Our visual designers and UX specialists work together to create elegant, useful, unique solutions to a wide variety of business challenges.

  • Visual design
  • Motion graphics and video
  • Branding and identity design
  • Style guides
  • Usability testing and research
  • Interaction and service design
  • Information architecture
  • Content strategy
  • User scenarios and persona development
  • Prototyping
  • UX pattern libraries
  • A/B and multivariate testing
  • Wireframing
  • Platform design
  • Interface design

Social Media & Content

Our social media team engages communities by delivering insight-driven content in an irresistible voice. Through methodical measurement and iteration, they turn audiences into advocates.

  • User Interviews
  • Survey development and analysis
  • Focus groups
  • Competitive analysis
  • Best practices analysis
  • Content personas
  • Social presence audit
  • Content strategy
  • Channel strategy
  • Brand voice guides
  • Integrated social media campaigns
  • Editorial calendars
  • Business requirements
  • Stakeholder interviews
  • Goal setting, success metrics and KPIs
  • Paid social
  • Content creation
  • Editorial strategy
  • Video and audio production
  • Illustration and photography
  • Animation and motion graphics
  • Social copywriting
  • Long-form copywriting (articles, blog posts, scripts)
  • Copy editing
  • Content design
  • Video production
  • Community management
  • Social analytics
  • Social listening

Technology

Our technologists are platform agnostic specialists who aren’t afraid to find the best solutions for every business need. Whether it’s building a mobile application, a content-rich responsive website or an internal employee network, our work is built for scale, performance, and longevity.

  • Responsive development
  • Front-end engineering
  • Native application development
  • Technical consulting
  • Web applications
  • API integration
  • Rapid prototyping
  • Quality testing
  • E-commerce
  • Installation and experience
  • Solution architecture
  • Content management systems

Data & Analytics

This is the era of big data, but we know how overwhelming it can be when confronted with hundreds of variables. That’s why we don’t collect data for data’s sake. Instead, our approach is to make big data feel small by focusing on the small points that make the biggest difference.

  • Website analytics
  • Application analytics
  • UX and funnel analysis
  • Social segmentation
  • Social platform and landscape audit
  • Sentiment and mentions analysis
  • Content engagement
  • Real time social analysis
  • Dashboard development
  • Goal setting & benchmarking
  • Measurement planning
  • Campaign analytics
  • SEO keyword analytics
  • Customer segmentation & profiling
  • Customer lifetime value analysis
  • Factor analysis
  • Regression analysis
  • Predictive modeling
  • Econometrics
  • ROI modeling
  • Direct response modeling
  • Survey design and analysis
  • Data visualization
  • Infographics